How NEW TAB SPACE became ZIVOTON: a new era of the brand and the results of 11 years of work
- Stanislav Azarov

- Dec 3, 2025
- 3 min read

Over the past 11 years, our team has come a long way — from a small studio that created the first websites for local businesses to an international agency whose projects operate in 23 countries around the world. We have launched over 4,100 websites , helped over 1,400 companies reach the TOP of Google , and built an ecosystem of digital solutions, advertising strategies, SEO support, and integrated marketing.
These results formed the foundation of NEW TAB SPACE — a brand we grew up with, trusted by our customers, and which has become a symbol of stability.
But time moves forward. Businesses are transforming. The market is becoming more demanding. And so are we.
That is why the time has come to take the next step.
Why NEW TAB SPACE becomes ZIVOTON
The name change is not just a rebranding. It is a strategic development and philosophical restart.
1. We have become bigger than a “studio” or an “agency”
Our products have long gone beyond the standard framework:
SEO at the level of large e-commerce systems
complex site structures with hundreds of subcategories
process automation (CRM, AI chatbots, integrations)
building advertising ecosystems with analytics, UTM tags, multichannel sales
support for brands in the USA, Europe, Canada, UAE
We need a name that matches the level.
2. ZIVOTON — about brand life, development and strength
The word ZIVOTON is associated with “life”, “movement”, “energy” (from the word život - “life”).
This is a brand that symbolizes:
continuous development
team strength
adaptability to the market
innovations
long-term projects
We don't just make websites.
We bring brands to life.
We give them development and movement.
3. Preparing for a global exit
We are currently working with Europe and America.
ZIVOTON is designed to:
easy to read in any country
to sound modern
have the potential to become an international digital brand
to unite all areas of our ecosystem
4. Expansion of directions
NEW TAB SPACE was associated mainly with web development.
ZIVOTON includes:
design
performance marketing
SEO
AI solutions
video production
branding
digital strategies
We became broader — the brand had to become broader too.
What will the transition to ZIVOTON give us?
1. Stronger identity
We get a name that is easier to scale, develop, and tie into new directions.
2. Opening new markets
ZIVOTON sounds professional and universal. This is important for working with the USA, Canada, Germany, and the UAE.
3. A single ecosystem
All previously created subsidiary brands can now be part of one large platform.
4. Formation of long-term strategies
Rebranding is a signal: we are not a temporary contractor.
We are a technology partner that has been working for years.
5. Team growth and new specialists
The new brand is a new stage in the formation of the professional core of the team.
Our achievements over 11 years of work
For the period from 2014 to 2025 we:
1. Launched over 4,100 websites
— from small landing pages to corporate portals and large e-commerce systems.
2. We brought over 1,400 projects to the Google TOP
SEO has become one of our strongest areas.
3. Implemented projects for the EU, USA and Canada
Our clients operate in 23 countries.
4. Launched dozens of own brands and commercial products
Some of them have become market leaders in their niches.
5. We built our own analytics and effective marketing system
UTM systems, multi-channel sales, Google Ads, Meta Ads — all with maximum transparency for the client.
6. Implemented hundreds of integrations and automations
CRM systems, API bridges, AI chatbots, internal modules.
7. We created a team that works as a single mechanism
From designers and copywriters to programmers and analysts.
ZIVOTON is not a new company. It is an evolution.
We do not change our philosophy, we do not forget our path, and we do not abandon our principles.
We've simply grown. And now we want our brand to match the scale of our work.
ZIVOTON is:
development force
technological capability
international sound
a team that creates a result
brand life in the digital environment
What will happen next?
We will continue to do what we believe in:
— create effective websites that sell
— launch strong advertising
— promote brands to the TOP of Google
— helping companies grow through technology
But under a new name - ZIVOTON .
New brand.
New energy.
The same team that has been trusted for 11 years.








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